Your Copy, Righter makes you look good

Your Copy, Righter makes you look good

It ditches the dry, dull, painfully corporate copy that puts your prospects into a content coma.

Instead, you have copy that gets results and makes you look good. Copy that makes your brand seem trustworthy, attractive, and memorable.

Like the beautiful love child of David Attenborough and Idris Elba singing “Baby Shark.”

Won’t forget that image in a hurry, will you? And your prospects won’t forget you either with your copy, righter.

These businesses are getting it righter

Headshot of Dorian Ellis smiling, closely cropped to just display his face.

“James is a fantastic copywriter. If you are looking for quality content delivered by a creative and insightful professional, then I have no hesitation in recommending that you get in touch with James Kelly today.”

Dorian Ellis, Founder of Dronedesk

Look good. Then be heard.

Everyone talks about standing out. But that’s not enough. You also need your prospects to listen to what you have to say.

From adverts to emails, social media to more adverts, every day your prospect is ignoring most of the thousands of words they see..

Including yours.

And you don’t get results by shouting louder. You just become noise to be filtered out.

Your Copy, Righter makes prospects stop scrolling past you and start paying attention.

We’ll make them think. We’ll make them smile, even laugh. We’ll make sure they can’t forget you even if they try and then we’ll give them that lightbulb moment when they say “aha” and they get it and now they see how valuable you are and why they should buy from you right now before they miss out on any more.

Look good. Be heard. That’s when you start getting results. Speaking of…

“James wrote a piece of content that was unique, that had thorough, deep understanding of the market, the industry and our product. I was very proud to put out that content.”

James Gill, CEO of GoSquared

Headshot of James Gill, smiling and looking to the viewer.

What does Your Copy, Righter look like?

Everyone talks about standing out. But that’s not enough. You also need your prospects to listen to what you have to say.

But here’s what I did for other clients:

  • A promo video that people watched for fun and secured 30% bigger opportunities.
  • Blog content that secured organic backlinks from universities and sits at #1 on Google.
  • Web copy built around a B2B ear worm prospects can’t forget.
  • An email campaign that secured 400% ROI.
  • A content strategy that helps the business spend money on what works.
  • An award-winning case study that convinces new customers to buy.

Because, with your copy, righter, your prospects will hear what you have to say. They’ll look forward to hearing it. They’ll start to trust you. Come back to you.

And then you’ll see the results start coming in:

Headshot of Penni Pickering, closely cropped, wearing glasses and smiling.

“I have no doubt our website is doing a 1000% better job at converting new customers thanks to James’ copy.”

Penni Pickering, Co-Founder of Kabo Creative

How to get Your Copy, Righter

There are three ways to get your copy, righter: get me to do it, get me to plan it, or get me to tell you how to do it.

Copywriting
AKA
I’ll do it

Stop putting your prospects into a content coma.

I’ll take the time to understand your business, your goals, your prospects, and then I’ll write copy that works for all three.

Your copy, righter will get your prospect’s attention, makes you look good and generates sales.

Content Strategy
AKA
I’ll plan it

If content is king, strategy is the limo.

I’ll use customer insights, psychology, SEO, and more to help you get the right content to the right prospect at the right time.

Get your cheat sheet to achieving your business objectives and put you, your content, and your business on the throne.

Consultation
AKA
I’ll tell you how

Brain for rent. Heavily used.

My head’s filled with the insights and experience you can use to make your copy, righter.

From single sessions to ongoing coaching, training courses to project support. Use my expertise to make your copy, righter.

Who writes Your Copy, Righter

I’m James Kelly, and I’m the face behind Your Copy, Righter. I’ve been a content strategist and copywriter for over 20 years.

In those 20 years I’ve worked in-house, for agencies, and freelanced too.

I’ve used words to help dozens of businesses achieve their goals, from insurance companies to marketing agencies, toy retailers to SaaS firms, compliance advisors to solicitors. I’ve also published both fiction and non-fiction books.

So it’s safe to say I’m good with words. I’ll be good with yours too.

Less talkie, more walkie

Now you know what your copy, righter looks like, it’s time to see it in action.

Listen to what Jane Margetts has to say about the work I did for her at
Restore Records Management.

“James took something really complex and made it really easy for somebody to understand.

He never undervalued the seriousness of what we do, but his work left people smiling, drove traffic, and generated business.”

Jane Margetts, Marketing Director at Restore Records Management

Headshot of Jane Margetts, with long hair and smiling.

Banish your inner fruit bat

Stop hanging about.

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A fruit bat hanging upside down.